Agentic AI & Affise MMP: Automate & Accelerate Growth

Affise MMP Meets Agentic AI – Automate, Optimize, Accelerate

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Attribution Measurement: Full Privacy and Cost Tracking

Tips & Guides — 15 Oct 2025

Attribution Measurement with Full Privacy and Cost Tracking

In the ever-evolving world of mobile marketing, attribution measurement is a cornerstone of campaign success. But as user privacy becomes a central co...

Mobile Attribution: Data-Driven User Acquisition Tips

Tips & Guides — 15 Oct 2025

Optimizing User Acquisition with Mobile Attribution Data

Use to the fullest the power of mobile attribution data to revolutionize your user acquisition strategies. By understanding where your users come fr...

Mobile Attribution: Risks and Guide for Marketers

Tips & Guides — 15 Oct 2025

Navigating Risks in Mobile Attribution: A Guide for Marketers

While mobile attribution is a powerful tool for marketers, it carries significant risks related to privacy, security, and data integrity. This article...

Tips & Guides — 15 Oct 2025

Top 5 Mobile Attribution Models and When to Use Them

In the rapidly evolving landscape of mobile marketing, understanding user interactions with advertising before app downloads or purchases is crucial. ...

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Last Touch Attribution: Key Uses & Benefits

Tips & Guides — 07 Oct 2025

Understanding Last Touch Attribution: Key Use Cases and Benefits

Last touch attribution has become increasingly relevant in scenarios where the final interaction significantly impacts consumer conversion decisions. ...

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Affise MMP Meets Agentic AI – Automate, Optimize, Accelerate

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